Thomas' Vision

(2024)

Description

Thomas’ Vision Yachting is a luxury RIB-boat rental and charter company based in Patmos (and Leros) that offers premium day cruises, VIP transfers, and personalized sea experiences.

Tthe goal was to build a custom website from the ground up and integrate it deeply with the BoatUp system — enabling real-time boat availability, booking, and administration.

Services

UX/UI DESIGN

, CREATIVE DIRECTION

Platform

Custom WordPress website with Bootstrap framework + Booking Integration

Design Approach

  • User-First, Experience-Driven: We designed a site that puts potential clients first — showcasing their beautiful fleet, enabling easy browsing of experiences, and guiding users toward bookings.

  • Premium but Welcoming Aesthetic: The brand’s identity combines elegance with approachability — dark mode, clean layouts, and refined typography reflect both luxury and reliability.

  • Component-Based Architecture: Built with modular UI components to support future expansion (new services, boats, cruise types).

  • Booking Integration via BoatUp: Seamless integration with the BoatUp booking portal ensures real-time availability, dynamic pricing.

  • Responsive Design: Optimized for mobile and desktop, with care for accessibility (clear CTA buttons, readable fonts, structured content).

Outcome

  • Delivered a brand-aligned web presence for Thomas’ Vision Yachting that elevates their premium offering.

  • Enabled real-time booking through BoatUp, improving user trust and increasing direct reservations.

  • Improved operational efficiency: the team can manage availability and bookings centrally via BoatUp.

  • Built a scalable digital foundation that supports future growth — new services, boats, or marketing campaigns can be added without redesign.